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Rare Steak & Sushi

Located in downtown Minneapolis, Rare Steak & Sushi strives to serve food that's sustainable and organic, all while balancing healthy and delicious.

The initial logo was a collaboration between me and two senior colleagues. I then took the lead, established the brand and carried it across the collateral, website and signage. I also art directed a photo shoot at the restaurant, which are featured throughout the website and marketing.

writer: Todd Norem
photographer: Maki Strunc
created while at 3e The Life Time Agency